HomeSydney Tours and Day TripsNSW GOVERNMENT LAUNCHES MAJOR SUMMER TOURISM CAMPAIGN
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NSW GOVERNMENT LAUNCHES MAJOR SUMMER TOURISM CAMPAIGN

The NSW Government is investing almost $2 million in a concerted campaign to promote tourism throughout the State over summer, Minister for Tourism and Major Events, George Souris, has announced.

The NSW Government is investing almost $2 million in a concerted campaign to promote tourism throughout the State over summer, Minister for Tourism and Major Events, George Souris, has announced.

“In light of the devastation from bushfires in some of the State’s finest tourism regions, the Government is also keen to help the tourism industry in those communities in particular, recover," Mr Souris said.

“Tourism is a critical part of many of these communities. Once the fires have been controlled, the Government’s tourism and major events agency, Destination NSW, will work with local operators and community leaders to prioritise where help is needed the most.

“Support will include ensuring in the lead-up to a busy summer holiday period, that visitors know the regions are ‘open for business’.

“Sydney and regional NSW’s best tourism experiences, attractions and events will be showcased in a number of campaigns, including a new interactive digital magazine for iPad with video content and simple ‘click to book’ event tickets directly online”.

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